Training
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Events
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Maximizing E-Resource Engagement in Public Libraries: Marketing, Training, and Outreach Strategies that Work
How can public libraries effectively market e-resources to increase usage and engagement?
In this panel discussion, representatives from three public libraries will share their successful strategies for promoting NC LIVE resources and other digital offerings. Panelists will discuss marketing techniques that have led to high usage, including social media campaigns, community partnerships, staff training, and patron outreach initiatives. Attendees will leave with practical ideas and inspiration to enhance their own library’s e-resource promotion efforts.Register here >>
Learning Objectives- Analyze successful marketing, training, and outreach strategies used by public libraries to boost e-resource engagement.
- View examples of targeted techniques, such as social media campaigns and community partnerships, to increase awareness and usage of NC LIVE resources.
- Assess the impact of marketing and outreach efforts by interpreting usage data and gathering patron feedback.
Navigating Accessibility Updates: What Libraries Need to Know
Join us for an in-depth webinar on recent accessibility rule changes and what they mean for NC LIVE member libraries. Nora Burmeister, Content Strategy Librarian at UNC-Chapel Hill, will provide crucial context on the new ruling, discussing current guidelines, key updates, available tools, and best practices to ensure compliance. Claire Leverett, Executive Director for NC LIVE, will then share how NC LIVE is responding, collaborating with vendors, and making accessibility improvements to its services. Attendees will leave with a clearer understanding of the changes, practical strategies to address common accessibility challenges, and insights into NC LIVE’s ongoing efforts to support libraries in this space.
Register here >>
Learning Objectives- Explain the key updates in accessibility guidelines and their impact on library resources.
- Identify common accessibility errors and tools to improve digital accessibility (e.g., Wave checker, alt text generator).
- Describe NC LIVE’s current and planned initiatives to enhance accessibility, including vendor collaboration and platform improvements.
- Apply best practices to improve accessibility in their own libraries and services.
Advanced Application Of NC LIVE Resources: Getting The Most Out Of Library Collections
As library resources and user needs continue to evolve, effectively leveraging NC LIVE’s resources and services is key to maintaining impactful library services. This in-person workshop will explore strategies for maximizing NC LIVE resources, supporting business research, and enhancing e-resource marketing to ensure long-term success.
Pre-Work
- Review your institution’s strategic priorities and key service areas to identify opportunities where NC LIVE resources can have a greater impact.
- Consider 1-2 resource gaps or challenges your library faces to bring to the discussion during the workshop.
Learning Objectives
- Identify strategies for integrating NC LIVE resources into library services and programming.
- Explore tools and best practices for marketing digital collections effectively.
- Apply session takeaways to real-world library challenges, ensuring sustainability and growth in library services and programming.
Join us for a hands-on, discussion-driven workshop designed to help you take your NC LIVE expertise to the next level!